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IXU, IXUP Limited
post Posted: Jan 10 2021, 08:51 PM
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IXUP Limited (IXU) developed an innovative software environment providing security of data in trusted data collaborations. The IXUP environment helps organisations collaborate using multiple sources of data and therefore derive deeper insights to inform business strategy and gain competitive advantage. The environment is unique with its patented approach to security and matching which overcome security and technology challenges inherent in data sharing models.

The IXUP business was founded 9 years ago, and since then, the Company has been focused on the creation and commercialisation of its unique database encryption technology, which, for various reasons, has taken longer to commercialise than originally expected. Been listed since late 2017.

Market cap around $50million
While a lengthy commercialisation is fairly typical for a technology company creating a new product, this has been even more complex in IXUPís case, as we have also had to create and educate customers about the various potential use cases at the same time.

Seem to be finding it hard to grow, Attracting right people seems a challenge.

"Every long-term security is nothing more than a claim on some expected future stream of cash that will be delivered into the hands of investors over time. For a given stream of expected future cash payments, the higher the price investors pay today for that stream of cash, the lower the long-term return they will achieve on their investment over time." - Dr John Hussman

"If I had even the slightest grasp upon my own faculties, I would not make essays, I would make decisions." ― Michel de Montaigne

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